Rick Owens Furniture Exhibit

Milan, IT 2013

In today's competitive trade show landscape, standing out requires innovative and flexible design solutions that can compete on a global scale. The challenge for the Rick Owens exhibit was to create a mobile, modular, and easily dismantled stand that could be set up for multiple uses in various sizes and locations. Rick Owens, the American fashion designer renowned for his avant-garde approach, contributed a collection of furniture characterized by exaggerated silhouettes and monolithic designs that are both sculptural and robust. This complexity, edginess, and intensity evoke hedonistic rituals, creating a distinctive and immersive experience for attendees.

spatial design lead

2D-3D modeling and visualization

fabrication coordination